Danh Hien Jewelers is company specializes in traditional handmade diamond jewelry. The project started with great sense of handcraft, elegance and fineness which helped Bratus in decision of vision, material choice and production. Taking inspiration from the diamond, their main challenge is making an exceptionally creative and unique brand mark. The direction is to combine the brand name's main letters, diamond top view image and Celtic art. Finally, their publication are made with special handcrafted print techniques such as edge printing and bronze foil embossing on plain-colored paper.
This project was born from the need to create something eye-catching and colourful, but at the same time that communicates a strong concept. The project combines the conceptual and the design world with the result of a 5 colourful pieces' project. The idea behind it is that you can take the characteristics of an object or a thing and be like it. You can be whatever you like and you can become whoever you like. Some days you can be sweet but some days you need to be clear and sharp. So because it is universal, everybody can relate to this project.
The logo be designed by Xie baohua,it took him around 4 months to hammer out.the logo be released on Aug 6,2016 in beijing and get over 200 million online reviewers which gains good social response.this logo designed for tf boys,who is a popular chinese idol group, a three young boy group named the fighting boys.the triangle shape symbolize their positive and motivate image,to keep consistent with the brand conception.
A collaboration work with an up-and-coming artist is used for the Nissan calendar every year and a papercut artist “Teppei Hayakawa” was appointed for the 2016 calendar. Paper is used to create two-dimensional papercuts. By contrast, a car is a three-dimensional objet. Merging two-dimensional and three-dimensional objects with creation of existing visual aspect was a creative challenge. The 2016 Nissan calendar provided a spatial aspect capturing mysterious time, as if we were seeing a fairy tale, with the elaborate and gentle papercut artwork acting in concert with the vehicles characteristi
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