Design Bulletin

Menghao Zeng

Brand Identity

Monday, 13 November 2023

Xuannao Master Cha

Introducing Xuannao Oriental Daqi Tea enticing Chinese consumers with sparkling tea. Drawing inspiration from Chinese Qigong and the cherished panda, the logo grounds the brand in local culture, bridging any cultural gaps and visually blending tea with bubbles. Chinese virtues like courage, magnanimity, and confidence are metaphorically mirrored in the bubbles of sparkling drinks, encapsulated as Daqi, signifying generosity and inclusivity. Thus, a sparkling tea tailored to the eastern taste buds emerges. In the east, perhaps, sparkling water could be known as Daqi Tea.

Beijing Jiaotong University

Brand Design

Sunday, 12 November 2023

Cosmos Datong

The design team combed through the historical lineage of the ancient city of Datong, and through four sets of thematic illustrations showed the historical features of the city in different periods, which were eventually applied to the product packaging design and derivative materials. The combination of local folk style illustrations and oriental aesthetics of new Chinese style, blended with the traditional color palette of Shanxi shadow art, creates a strong impression of Datong.

Xueqing Chen

Impart Wisdom

Saturday, 11 November 2023

Gongche Sketch Book

Through innovative design, Gongche Sketch Book facilitates a profound understanding of the charm of Gongche notation among people from different cultures, languages, and eras. It serves as a cultural conduit, connecting the past with the present, allowing the enchanting resonance of Gongche to spread globally. Gongche Sketch Book’s unique paper tape mechanism breathes life into the Gongche characters, creating a three-dimensional and dynamic representation. This ingenious design not only pays homage to tradition but also provides music enthusiasts with a multisensory feast.

Luke Madden

Print Magazine

Friday, 10 November 2023

Rimac Magazine Issue 03

Rimac Magazine issue 03 is all about celebrating the incredible Nevera Time Attack edition, which set an impressive 27 world performance and acceleration records in just one year. To celebrate the success, designers used "Lightning Green" and black colors, as seen on the special edition, throughout the Rimac Magazine Issue 03, building a dynamic, striking, and occasionally unconventional layout designed to stun and captivate the readers.

M — N Associates

Brand Design

Thursday, 9 November 2023

GHTK Rebrand

The transformation of GHTK's brand design authentically represents Vietnamese traffic and culture. Inspired by motorcycle wheels and alley maps, the redesigned logotype and Confident Smile icon convey joy and assurance through digital integration. Animated typography reflects the dynamic energy of Vietnam's urban landscapes, aiming to resonate with local audiences in the digital era. This innovative approach balances heritage with modernization, capturing the essence of Vietnam's vibrant urban life.

Ragù Communication

Rebranding

Wednesday, 8 November 2023

Biblioteche di Roma

A new brand and a new identity for Istituzione Sistema Biblioteche di Roma to reflect the open and accessible essence of Rome's public libraries network. In this new identity the book, already familiar from the historic logo represented by a closed book resting on its side, it is now an open book, a symbol of accessibility. The identity of Biblioteche, in all its applications, is linked to the presence of the institutional brand Roma Culture of the Department for Cultural Growth of the Municipality of Rome which is a stakeholder in Biblioteche system.

Design Bulletin

Xuannao Master Cha

Cosmos Datong

Gongche Sketch Book

Rimac Magazine Issue 03

GHTK Rebrand

Biblioteche di Roma

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Xuannao Master Cha

Cosmos Datong

Gongche Sketch Book

Rimac Magazine Issue 03

GHTK Rebrand

Biblioteche di Roma

ABOUT ME

RECENT POSTS

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