Design Bulletin

Haolai Francis Zhou

Brand Identity

Wednesday, 28 January 2026

Pupstar

Pupstar is a brand identity created for a positioning technology company and its GPS pet tracker. The logo combines simple iconic shapes drawn from a paw, a dog face, a map pin and a navigation arrow. The mark links pets and positioning in one recognizable symbol. Fresh and bright colors give the identity a friendly and energetic tone. Business cards, flyers and other stationery are printed on textured matte recycled paper. The visual system is applied consistently across digital platforms, with the aim of helping owners avoid losing their pets.

Mengchao Wu

Branding

Tuesday, 27 January 2026

Meet Rebrand

Meet is a Korean barbecue restaurant targeting young people. Client’s assignment for Mengchao, Hao and Sijia is to create an art direction and visual identity to express the vivid brand image and promote the various meats. The shapes of meats on the grill naturally present geometries. This idea leads them to the milestone of the concept, connecting different meats, seafood and vegetables with specified geometries. Various shape combinations and patterns give the geometries a playful and hot final touch.

Ruis Vargas

Annual Report

Monday, 26 January 2026

Dorina Nowill

Dorina Nowill is an annual report designed for a foundation that serves people who are blind or have low vision. Braille points are used throughout the publication, forming phrases and textures alongside the printed text. The cover carries dry relief dots, so the report can also be read by touch. The pages are printed in four colours on offset paper, chosen for its porous and tactile surface. The report records the results of the fiscal year and sets guidelines for the following year. The design aims to make the publication inclusive for every reader.

SUNG HO NAM

Book

Sunday, 25 January 2026

Beyond the Blue

Beyond the Blue is a book about environmental issues related to the sea. Each chapter is introduced by a distinct color chip that shows a different face of the ocean. A green chip stands for a healthy sea forest, while a red chip refers to a sea darkened by whale blood. Color is used as a simple and universal way to explain complex environmental topics to readers of all ages. The book measures 187 mm by 245 mm and has 90 pages. Printing uses soybean oil ink on 100 g matte paper, and thread binding reduces the use of glue.

Satie Abuobeida Eljack

Beauty Salon Branding

Saturday, 24 January 2026

Silk Royalty

The objective of the branding process is to place the brand in the high-end category by taking a look and a feel of adapting to the global trends in makeup and skin care. Elegant in its interior and exterior, offering clients a luxurious getaway to retreat to self care leaving renewed. Successfully communicating the experience to the consumers was embedded in the design process. Therefore, Alharir Salon has been developed, expressing femininity, visual elements, opulent colors and textures with attention to the fine details to add more confidence and comfort.

Paul Robb

Typeface Design

Friday, 23 January 2026

Monk Font

Monk seeks a balance between the openness and legibility of humanist sans serifs and a more regularized character of the square sans serif. Although originally designed as a Latin typeface it was decided early on that it needed a wider dialogue to include an Arabic version. Both Latin and Arabic design us the same rationale and the idea of shared geometry. The strength of the parallel design process allows the two languages to have balanced harmony and grace. Both Arabic and Latin work seamlessly together having shared counters, stem thickness, and curved forms.

Design Bulletin

Pupstar

Meet Rebrand

Dorina Nowill

Beyond the Blue

Silk Royalty

Monk Font

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Pupstar

Meet Rebrand

Dorina Nowill

Beyond the Blue

Silk Royalty

Monk Font

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER