Design Bulletin

Design Bulletin featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Fondazione Alinari Brand Identity

Fondazione Alinari

Fondazione Alinari is a brand identity created for Fondazione Alinari per la Fotografia, a public body founded in Florence for the conservation, management and promotion of the Alinari photographic collections. The identity is built around the lowercase letter A, an abstraction of a camera lens, which also works as a frame for images from the historical archive. Sculptural lettering and a black and white palette recall light and shadow. The system is applied to print materials, tickets, catalogues, merchandising and a website.

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PepsiCo Foundation Identity System

PepsiCo Foundation

PepsiCo Foundation is an identity system created for a nonprofit organization that supports communities in Mexico and Latin America. The design replaces a corporate visual language with a more human one. Archetypal shapes represent the three main pillars of the foundation. In a modular system, these shapes combine and multiply to form patterns and textures. A geometric typeface, a vibrant color palette, a photography style and an illustration style complete the identity. The system is applied to a digital brand book and to event materials such as shirts, bags and hats.

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Quix Branding

Quix

Quix is a brand identity for self-service vending machines that offer hot and cold drinks and snacks. The identity uses colors, textures and forms drawn from Italian culture, paying homage to the golden age of Italian design. A slightly vintage appeal recalls the Dolce Vita years and evokes Italian coffee culture. Coffee cups and posters are printed in CMYK colors with offset technology, while the vending machines are branded with printed foils. The design turns a quick coffee break into a calm visual experience.

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Brand design s6 Foundry Brand System and Campaign

Brand design s6 Foundry

The S6 Foundry branding and its subsequent type specimen book were designed to create a joy of new typography, positioning the brand's visual language. A bright and cheerful palette of warm color and a distinctive and surprising form language captures the spirit, harking to traditional signwriting of the 1900 century fun fair. The designs were developed as a kaleidoscope of forms and elements to create the right visual consistency of the brands’ ethos and a new direction of commercial bespoke fonts.

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Wuhan Diary Visual Diary

Wuhan Diary

Wuhan Diary is a visual diary about daily life in Wuhan during the pandemic. The project uses programming to build terrain-based visual languages from collected public opinions and confirmed case data. Colour and the density of rolling mountain forms express the social environment and the changing mood of each period. A three-dimensional earth shape was built from parameterised data in Unity. Wuhan Diary is presented as a poster of 420 by 594 millimetres, together with motion graphics, augmented reality and interactive projection.

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Support Local Music Poster

Support Local Music

This poster is a self-initiated project to support the creative industry as well as the designer's fellow musician friends. The poster is inspired by various classical instruments, integrating the instruments and the type into a playful musical scene. This poster is planned to be printed in Lino Print and distributed around New York City. This poster was inspired by the letter form of the typeface Bio Rhyme Expanded.

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